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By: william brown

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Sunday, 20-May-2012 11:21 Email | Share | Bookmark
Do We Know Which Site Ranks Highest For the Term "Click Here"?

The expression "click here" is a common expression which appears all around the internet - in the event you execute a Google search for it yields one.7 billion results (yes billion!), whether or not you do an exact search it nonetheless yields 972 thousand results. I believe we would agree these are astronomical results plus I bet we are today wondering that site ranks first for this expression? - in the event you cannot be bothered to confirm then I will let we learn now - it's the clay acrobat download page - I bet we didn't think which will be the one.So why, aside from passing interest, would anyone want to consider these a fact? The answer to this real question is anyone who's curious in search motor optimization (SEO) - when I tell we which the top ranking page for "click here" refuses to contain the expression "click here", it can not come in the pages meta tags neither do either of the words even come individually on the page then it may change certain of a thinking about SEO.So after all which is has been created about on page optimization (keyword density, employ of meta tags, employ of tags to emphasize key words etc) you find a clear illustration of the top ranking site which has NO on page optimization at all, it completely disregards all accepted knowledge about on page optimization plus still ranks top out of 1 billion results.So how has this been accomplished?. The answer is easy - backlinks. There are virtually hundreds of thousands of sites which link to the clay acrobat download page. Equally importantly because the number of backlinks is the quality of the links - various of these backlinks come from authority sites (.edu,.gov etc).What is especially interesting is that this amount of links has probably been built organically - i.e. by individuals wanting to link to the website somewhat than been requested or encouraged to do this. And why have they completed this? - Because the website has something specific, beneficial or interesting to offer.This principle is a great one to bear in your mind whenever developing a linking strategy - what feel I providing which is specific, beneficial or interesting which individuals will WANT to link to?This illustration of the significant ranking site seems to go against all perceived knowledge on site ranking i.e. it appears to suggest which on page optimization does not have any impact on ranking what thus ever. Whilst this may seem to be real in this instance what we are probably viewing is the sheer scale of significant quality links to the website far outweighing any possible on page optimization to the level where it's irrelevant. However this will probably not hold valid for the vast majority of sites who don't have these wide volumes of backlinks. In these situations the on page optimization will nonetheless affect ranking plus consequently nonetheless needs to be looked after of.This is an extremely powerful display of how effective backlinks are in affecting search motor ranking.On the contrary it appears to point to the fact that backlinks are the main determinator of page ranking, with on page optimization trailing behind.\n click here


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