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By: william brown

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Tuesday, 30-Apr-2013 18:54 Email | Share | Bookmark
Visiting Card Evaluation for a Light Painter

Light Painting - shining coloured lights at evening and then capturing the complete graphic of colorful designs utilizing a digital camera. This visual medium is surely difficult to convey on a enterprise card.

When we see this light-weight painter�s card, we are confronted with a diametrically opposed card. If we see 1 side, the side with textual content, it is fairly uninteresting and boring with no incentive to look at the other side other than to hope that there is anything much more intriguing.

If we see the other side, where we see a spectacular graphic, our curiosity is at when piqued and we cease and stare at the immense beauty. We turn the card more than and see...the uninteresting and boring side. But at least our appetites have been whetted.

Permit us start off with this side, the photographic graphic side. Below is a sample of the light-weight portray. Obviously, the tiny dimension cannot do it justice. But it however captivates us as its shades, designs and various intensities existing a grand spectacle of light-weight. This is not just shining a flashlight in the dark but a precise refined sample of illumination.

With so many various graphic available, the light-weight painter has printed an complete set of images on his enterprise playing cards, so that he has a portfolio of his operate. Should the need crop up, he can give future consumers several playing cards so that they get a much more complete notion of his assortment of operate.

On the other side is his speak to info, including his name, site, Flickr account and e-mail deal with, all in a basic black font. All on a basic tan qualifications and positioned to the proper of his logo, all in black.

The four lines of textual content are condensed collectively, leaving a big blank region bordering the info. This is a letdown from the other side. Why so?

For 1, there is no carryover from the other side of the shades, designs and lighting. There is nothing colorful about this side of the card. The textual content is very readable, which is very good, but in an totally black font, which is uninteresting.

Next, the logo has no shades, so it does not truly capture our consideration. We have substantial anticipations presented the colorful presentation of the other side.

But our anticipations are crushed when we see what looks to be a very minimal-spending budget presentation.

How could it be improved?

A colorful qualifications, exclusively 1 of the light-weight paintings. Some thing the matches the other side in phrases of a wow issue.

A tagline or summary statement of what precisely he does would also aid. We have no notion what he does by searching at this card. We do not even know he is a light-weight painter. All we know is that there is a beautiful picture on 1 side and someone�s speak to info on the other. There is no enticement to speak to him except if we previously know who he is or we visit his site.Moo.com Promo Code 2013\nMoo.com promo code


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